What We Do Best

What We Do Best

“The single greatest problem in communication is the illusion that it has taken place.”
Does this famous quote from George Bernard Shaw sound true to you?
If so, you need to move Left of Center.

Marketing Consulting

Brand story/positioning: Nothing is more powerful than provenance.

What does your brand say to a consumer when you are not there to talk about it? What do they remember, and what do you want them to remember? LOCC ensures the story you tell about your brand engages your audience, involves them, and helps them embrace your brand.

Brand strategy: Strategy is about choices.

The choices that lead to the right tactics to take your brand where you want it to go. Since directions are useless if you don’t know where you’re going, LOCC helps you develop strategies that complement your objectives, goals, and tactics to get your brand from point A to point B.

Brand alignments:Use what you got to get what you don't got!

LOCC locates people or brands for partnerships to dimensionalize your brand story.

 

Communications Consulting

Click for additional information

Messaging: Consumers only recall a piece of what you tell them

What do you want them to take away?

Communications: Insight leads to incite.

Harness how and where you talk about your brand to the fullest potential to drive consumers to act. Get the word out externally (social/digital media, traditional print, broadcast) and internally (between teams company wide).

Advertising & Public Relations: Building, developing, & reinforcing.

Your brand's “face” and voice to the media and beyond.

Events: Designing dynamic event options

Creating opportunities to involve your customers and those that influence their buying decisions.

Writing: Copy that tells and sells

From internal/external copy and communications for stakeholders and employees to pitches and press releases.

Research: Consumer/market dynamics

The competitive landscape.

Retailer Communication/Liaison: Interface with key players

Retailers and stakeholders to maximize brand presence.

Thought Leadership: Work with internal/external audiences

Develop innovative options for and solutions to brand obstacles.